图书目录

  

  

  

朕    村

  

Unit 1  Office Work 1

Background Information 1

Learning Objectives 1

Oral Workshop 2

Language Focus 11

Extended Activities 12

Related Information 14

Supplements for Reflections 15

Unit 2  Business Travel 17

Background Information 17

Learning Objectives 17

Oral Workshop 18

Language Focus 27

Extended Activities 28

Related Information 30

Supplements for Reflections 30

Unit 3  Client Reception 33

Background Information 33

Learning Objectives 33

Oral Workshop 34

Language Focus 44

Extended Activities 45

Related Information 47

Supplements for Reflections 48

Unit 4  Companies and Products 51

Background Information 51

Learning Objectives 52

Oral Workshop 52

Language Focus 60

Extended Activities 61

Related Information 63

Supplements for Reflections 64

Unit 5  Marketing 67

Background Information 67

Learning Objectives 67

Oral Workshop 68

Language Focus 81

Extended Activities 82

Related Information 83

Supplements for Reflections 84

Unit 6  Meetings 87

Background Information 87

Learning Objectives 87

Oral Workshop 88

Language Focus 98

Extended Activities 99

Related Information 100

Supplements for Reflections 101

Unit 7  Recruitment 103

Background Information 103

Learning Objectives 104

Oral Workshop 104

Language Focus 114

Extended Activities 115

Related Information 117

Supplements for Reflections 118

Unit 8  Trade Fairs 121

Background Information 121

Learning Objectives 122

Oral Workshop 122

Language Focus 129

Extended Activities 130

Related Information 132

Supplements for Reflections 133

Unit 9  Enquiries and Offers 135

Background Information 135

Learning Objectives 136

Oral Workshop 136

Language Focus 145

Extended Activities 147

Related Information 148

Supplements for Reflections 149

Unit 10  Counter Offers and Orders 151

Background Information 151

Learning Objectives 152

Oral Workshop 152

Language Focus 159

Extended Activities 161

Related Information 163

Supplements for Reflections 163

Unit 11  Packing and Shipment 165

Background Information 165

Learning Objectives 166

Oral Workshop 166

Language Focus 174

Extended Activities 176

Related Information 178

Supplements for Reflections 178

Unit 12  Payment 181

Background Information 181

Learning Objectives 181

Oral Workshop 182

Language Focus 188

Extended Activities 190

Related Information 192

Supplements for Reflections 192

Unit 13  Insurance 195

Background Information 195

Learning Objectives 196

Oral Workshop 196

Language Focus 200

Extended Activities 202

Related Information 203

Supplements for Reflections 204

Unit 14  Conclusion of Business 207

Background Information 207

Learning Objectives 208

Oral Workshop 208

Language Focus 214

Extended Activities 216

Related Information 218

Supplements for Reflections 219

Unit 15  Trademark, Patent, and Intellectual Property Rights 221

Background Information 221

Learning Objectives 222

Oral Workshop 222

Language Focus 232

Extended Activities 233

Related Information 235

Supplements for Reflections 235

Unit 16  Complaints, Claims and Settlement 237

Background Information 237

Learning Objectives 238

Oral Workshop 238

Language Focus 247

Extended Activities 250

Related Information 251

Supplements for Reflections 252

歌深猟・ 255